Matt Geffken

Matt Geffken

Product Executive & Advisor

Product and technology leader with 20 years guiding companies from founder-led startups through VC growth to PE-backed enterprises. I’ve sat in CPO and CPTO seats, run global product and engineering orgs, and partnered with CEOs and Boards through growth, integration, and exit. Three times now, I’ve joined a company before a major inflection — a global financial crisis, a total loss of product-market fit, a furious run of M&A paired with global expansion and offshoring. I stayed through the other side of each. That pattern, which looks something like find creative solutions, run diligence, integrate, scale, repeat, is where my operating instincts come from. My work lives at the intersection of strategy and execution, where roadmaps actually get built.

Outside of work

Brooklyn-based. Diehard Tottenham Hotspur fan. Still playing football (soccer) two+ days a week against people who are much faster than I am now. I cook, bake bread, over-engineer cocktails, draw, paint, golf, and vibe code apps and routines to optimize my life. Fascinated by the cosmos and whatever Neil deGrasse Tyson is talking about. And perpetually buying plants I don’t have room for.

Career highlights.

Three stops. Three exits.

Three career stops, three successful exits. I commit to the work and see it through — from the messy middle to the other side. Each stop has grown into seats where judgment, creativity, and diplomacy matter most.

The people I’d call first.

Some of the best parts of this career haven’t been the exits or the titles — they’ve been the people. Twenty years in, there’s a bench of specialists I trust without hesitation, people I’m proud to call colleagues and prouder to call friends. The work is simply better, and more fun, when you do it alongside people you care about. When a client needs depth beyond me, this is who I bring in.

Lost PMF. Found it again.

At Jibe, we lost product-market fit overnight. The next three years were a full reinvention — keeping customers alive while rebuilding the business underneath them. We landed the plane as a platform for enterprise talent acquisition and exited to a strategic buyer. Every discipline I care about — strategy, product ops, pricing, team-building, customer empathy — came off the bench at once.

All Clear — built in the fog.

In early 2020, a few of us stood up a nonprofit to help people find COVID testing when testing was nearly impossible to find. Scraping, structuring, and exposing the data via a public search interface and partner APIs. A high-stress, high-speed team effort — and eventually, a New York Times writeup. Proof that the right small team, moving fast, can matter.

Experience.

Feb 2024 – Oct 2025
Chief Product & Technology Officer
CAI
  • Key contributor to the company’s trajectory toward Rule of 40 performance, driving product and technology strategy through significant revenue growth and margin expansion
  • Stood up and managed a large global technology organization across five countries
  • Architected a multi-year platform modernization, adopting cloud-native architectures and AI-assisted development tooling — measurable lift in velocity and code quality
  • Partnered with the CEO and Board through a strategic transaction that delivered a quality outcome for shareholders
Jul 2022 – Feb 2024
Chief Product Officer
CAI
  • Inherited a fragmented landscape of 25+ products from decades of M&A; consolidated strategy, installed a common design system, and restructured teams around it
  • Led product and technical diligence on multiple buy-side acquisitions, driving integration through close
  • Stood up and managed a large offshore product and engineering team across development, product management, QA, and support
  • Aligned C-suite and Board on product strategy; ran annual strategic planning and quarterly R&D/GTM planning cycles
Jun 2019 – Oct 2021
Portfolio Director
iCIMS (Jibe)
  • Co-managed sell-side diligence through a private equity acquisition
  • Integrated a full product portfolio into the acquirer’s platform and monetization framework
  • Owned post-acquisition pricing, packaging, and SKU rationalization
2020 – 2021
Co-founder
All Clear
  • Co-founded a volunteer nonprofit during the early COVID-19 pandemic, building a searchable platform that helped the public locate testing sites; aggregated data via scraping, exposed APIs to partner services, and scaled the dataset through community contribution. Featured in The New York Times.
Sep 2016 – Jun 2019
VP of Product
Jibe
  • Led end-to-end product strategy for a global talent acquisition platform serving the enterprise market
  • Transformed the product from a point solution into a multi-product SaaS platform embedded in customers’ core workflows
  • Recaptured product-market fit, restored path to profitability, and established strategic platform partnerships
  • Served on the Executive Team and presented product strategy to the Board
Apr 2015 – Sep 2016
Sr. Director of Product
Jibe
  • Installed core product operating processes: Quarterly Planning, OKRs, annual strategy cycles
  • Led a design system overhaul that drove a step-change in engagement and opened new upsell paths
Nov 2012 – Oct 2014
Director of Product
SNP-AG (GL Associates)
  • Expanded platform support across additional ERP systems, significantly growing addressable market and first-year revenue
  • Played a key role in the partnership that led to the company’s acquisition
Oct 2009 – Nov 2012
Product Manager
SNP-AG (GL Associates)
  • Wrote product specifications for ERP transformation software and contributed directly to development
  • Led the engineering org’s transition from Waterfall to Agile
Jan 2006 – Oct 2009
Management Consultant & BI Analyst
SNP-AG (GL Associates)
  • Advised Fortune 500 clients across NA, EMEA, and APAC on ERP process engineering and financial reporting
  • Ran large-scale data transformations across enterprise datasets
Dec 2006
MS, Applied Mathematics
Stevens Institute of Technology
May 2004
BS, Mathematics
Muhlenberg College

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